Beauty is

our passion


Our Mission

Nearly 25 years ago, we began a mission to provide innovative beauty solutions, not compromised by retailer margins or the constraints of the traditional beauty market. Today, we continue to be committed to creating innovations that challenge the status quo, are easy-to-use, and deliver exceptional results to the people who use them.

Our Journey

Founded by current CEO, Sean Mehta, Luminess was created as a professional quality Airbrush Cosmetics line that was designed to be easy-to-use for the at home consumer.  Today, we celebrate over five million airbrush units sold and our fifth generation airbrush system which is the smallest, lightest, and most precise system available on the market.  With new innovations in lip, and eye cosmetic products and formulations along with breakthrough skincare products, Luminess is now a full-service beauty brand.  

Our Commitment

We pride ourselves in being the #1 Global Leader in Airbrush Cosmetics and with a complimentary full line of Lip, Eyes, Face, and Skincare formulas we provide innovative solutions to the majority of beauty needs.  Our commitment to innovation, quality, and service extends to each Luminess Beauty Consultant who joins us and every consumer who uses our products.